At the end of last month, Google formally announced that beginning in July 2022, advertisers will no longer be able to create new expanded text ads (ETA) or edit existing ETAs in Google Ads. A clear indication that Google is prioritizing automation through their ad products, responsive search ads (RSAs) will replace ETAs as the flavor of choice
Jesus, originally from Spain, came to GANDT in summer 2020. He specializes in search engine marketing, automation and internationalization.
In the past few years he worked in three different countries and in various marketing positions in agencies, start-ups and large multinational companies.
His great passions are snowboarding and paragliding. If he can’t be found in the office, then he is most likely out and about with his small family in the big Swiss mountains.
Jesus areas of expertise
- Google and Microsoft Ads Marketing
- Strategic planning and implementation of SEA, display, YouTube and shopping projects.
- Paid Social Marketing