Last week, Facebook launched what it’s calling ‘Creative Guidance Navigator’—essentially a mini-site of various ad tips and notes that can help make your ads more engaging and generally improve your ad creation approach.
Mark Zuckerburg has announced that Facebook, Instagram, and WhatsApp will be gaining new eCommerce features. Intended to help retailers get their products in front of more customers, the additional tools came along with the news that users are increasingly turning to Facebook as a discovery engine to find new products.
Google’s new campaign type, Performance Max, offers exciting potential to generate leads and drive online sales. Allowing you to run ads in ALL Google Networks (Search, Display, Discover, YouTube, and Gmail) from one centralized place—find out if this tool could be right for your business.
Chinese tech giants are investing in R&D—in a big way. Even if you wouldn’t consider yourself an industry titan, though, R&D is an essential component of any company’s overall approach. So let’s take a closer look at what we can learn from this trend of investing in R&D.