SEO / SEA

During a Google Search Central SEO hangout recorded on July 2, Google’s Senior Webmaster Trends Analyst, John Mueller, responded to a simple yet powerful question: “What’s your vision for the future of SEO?”

Technical SEO is all about ensuring that your website is equipped with all the technical requirements that modern search engines use to determine rankings. Regardless of how slick your website looks or how compelling the content is, if your SEO isn’t on point—you’re simply not going to rank.

Google My Business (GMB) is a powerful marketing resource for any business owner. It is free to use and helps potential customers discover important details about your business. Learn how to set it up and make the most of your listing.

As Google has become the go-to source for the inside scoop on a business or service, what people are saying about you on the world’s top search engine site matters — a lot. Having enough Google reviews can be the difference between being at the top or bottom of the search engine results page when internet goers are looking for companies in your vertical.

In this blog post, we look at Phrase match keywords – the New Broad Match Modifier – from our clients’ perspective.

Our content creation service will provide you with quickly consumable, scannable, varied texts and visuals to share on your website and social media.

Professional Search Engine Optimization (SEO) allows your company website to rank higher in searches on search engines (e.g. Google).

SEA (e.g. Google Adwords) allows you to directly display paid ads in the search results on various search engines.

GANDT Fireside Chat #045 | Your daily dose of Insights. Today: BING Shopping pioneers product-based image search and Google My Business Messenger live.

Google bans clickbait ads and Coop launches omni-channel platform. Listen in on our Fireside Chat and find out which specific ads will be banned in the future!

GANDT Fireside Chat #028 | Your daily dose of Insights. Today: Omni-Channel Readiness in Switzerland and Google SEO Ranking Update

The EU-commission has said that Google is using its dominant role to promote its own products once more – a new Shopping Feature.