Company Culture

We are GANDT, a Swiss marketing consultancy, that has thrived by embracing the global business landscape. In this blog post, we’ll share our journey, the benefits of working with international clients, and the strategies that have helped us grow beyond our borders.

We’re Zoë and Bonita and we began the Digital Marketing and Consulting Starter Program in February 2023 and here is how our first month went!

The PARA Method stands for Projects — Areas — Resources — Archives, the four top-level categories encompassing every type of information you might encounter in your work and life.

The GANDT starter program was designed after realising that there was a need for both us and the market to grow more digital talent. It was built with the mindset of educating and training as many people about digital marketing as possible. The program is a traineeship, which means that GANDT offers a paid (digital) training program to people who have gained first experiences in marketing. Additionally, trainees are taught the GANDT way or working, which means integration into client teams and co-creating in a far broader sense than what marketing consulting is usually known for.

That is why we are thrilled to introduce our GANDT Starter Program—where we’ve taken the best elements of an internship (paid), training period, and apprenticeship and rolled them into one exciting package geared towards long-term employment.

The start of the new year offers a natural point at which to assess progress and set goals for the months that lay ahead. And for us at GANDT — mental health at work is going to be front and center in 2022.

We want working at GANDT to be a dynamic and inspiring experience. So, as we continue to grow and evolve as a company, we thought we’d share some impressions from our team about what makes GANDT a great place to work.

At GANDT, we are incredibly proud of the company we’ve built and the exceptional individuals who bring our vision and ideas to life. To give you a bit of insight into what it’s like to work at GANDT, we sat down with two of our core team members to discuss life as part of the crew.

As a company committed to working out loud, inspiring collaboration, and rewarding a job well done—our GANDT team events are very important to us. Held quarterly, this is our chance to let our hair down together, take in some of the best of Zurich, and, of course, work out any current issues while generating tons of fresh ideas for the months ahead.

In addition to the recent introduction of Slack Huddles, video messages, and an enhanced employee directory, Slack announced a new Scheduled Send feature this summer that we’ve been finding very useful in practice.

An integrated approach to marketing communications involves a collaboration between digital marketing and PR experts, ensuring that all channels are aligned and following the same strategy, overarching business objectives, and company values—therefore providing the best service possible.

The PARA method stands for Projects — Areas — Resources — Archives, the four top-level categories encompassing every type of information you might encounter in your work and life.

We believe that by combining expertise from the retail industry and digital business consulting, GANDT and the Swiss Retail Federation (SRF) can serve as an unparalleled strategic partner in supporting your future retail growth.

Knowing who and what to follow for inspiration on social media is a big part of what allows us to stay up to date and get news and updates as they happen. So if you’re looking to get more out of the time you spend scrolling the social landscape, here are some tips from our team on where they go for industry news and inspiration.

Earlier this summer, Slack released some new tools for their popular communication platform and Slack’s new features serve as a nod towards the increasing role of flexible audio when it comes to collaboration and remote work.

The idea behind synched blocks is simple—to allow information to exist in multiple places simultaneously. Essentially, a Synced block created a window from one Notion page back to the original Notion page where it was created.

Regardless of how ambitious your long-term goals are, though, there are a variety of strategies you can use to make the process smoother, more rewarding, and less stressful for everyone involved. As our team at GANDT continues to grow, we’ve had the chance to acquire a few tips for successfully scaling your company.

Last week’s team event was a great success! At GANDT, we value a diverse set of people and thoughts and understand that our unique mix of experts allows us to arrive at the best and most innovative solutions. So when we all have a chance to gather together in the same place—we go in knowing that great things are bound to happen!

Sharing his insight into what it means to be a digital enabler for companies, Remco discussed how he got his start in marketing and his transition towards leading a company and developing a professional brand

At GANDT, we think of ourselves as digital entrepreneurs and want to serve as a reliable partner throughout each of our customer’s digital adventures. We seek digital opportunities proactively, value honest, and Work Out Loud.